Chase Real Estate

Brand Identity · Logo Design · Print Design · Swag Design

Discovery & Branding Workshop

Chase Real Estate is the personal brand for an individual agent within SAGE Real Estate Brokerage. As a newcomer to the industry, the client sought a strong and impactful brand identity that would distinguish him in a competitive market.

Branding Results & Implementation

The design approach focused on creating a minimalist yet bold visual identity, reflecting the agent’s desire for a “masculine” and commanding presence. The final solution includes a set of primary and secondary logo marks that align with this vision, paired with a simple yet carefully curated colour palette and typography. Branded print collateral for his future listings, as well as “swag” was also developed to seamlessly integrate the visual elements into the client’s overall brand presence.